Willow Smith's First Chanel Ad Is Here

Kate Moss, Doug Abraham for Adidas Originals 2016. We've been waiting for this.

After crushing the #FrontRowOnly game at Paris Fashion Week (in locs and electric blue eyeliner, ofc), we've pretty much been on the edge of our seats anticipating Willow Smith's first campaign as a Chanel ambassadress.    

Our patience was rewarded on Monday, when Chanel dropped its Fall/Winter 2016 eyewear campaign, of which the 15 year old icon is the face.

In addition to being Chanel's youngest ambassador ever, Willow also represents a growing recognition of diversity, following in the footsteps of recent Chanel muses like Binx Walton and Lineisy Montero.  We're hoping that this represents a cultural shift in the fashion industry which will open the door for more models of colour to get equal representation moving forwards.


Main Image via YouTube/Miu Mag

Catch another glimpse at Willow Smith's growing modelling portfolio over here, then learn about how her brother Jaden is using fashion to challenge gender roles.
WHO: Tia Elisabeth Glista, Editor in Chief at Couturesque magazine
WHERE: Toronto
CAN BE FOUND AT: @tia.elisabeth

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I founded Couturesque Magazine when I was 15 years old because like many of my peers, I felt ignored and talked down to by all of the other teen fashion publications out there. I figured that at the end of the day, the people who knew the most about my generation, were the people who belonged to it. The fashion industry is becoming increasingly dependent on the creativity of younger voices who challenge the status quo and make us rethink what we wear and why we wear it. And that is exactly what Couturesque set out to celebrate - authenticity, intelligence, originality, and diversity... in other words, what makes Gen-Z tick. Fast-forward to 2016 and we now have a staff of more than a dozen fashion distruptors contributing to our daily content from all around the globe, 100K+ readers following us from Toronto to New York, to London, Copenhagen, Berlin, Tokyo, and Tel Aviv, and a plethora of big-wig industry fans and collaborators. But what matters to us the most is the responsibility that our publication has to make a positive impact in the lives of those who come across it - we stand against retouching our photoshoots and we stand for sharing the beautiful, individual, complex voices of everyone, especially those who feel marginalized by mainstream fashion media. We hope that you love our site as much as we do and that you take the time to follow us (Facebook / Twitter / Instagram / Pinterest / Tumblr / Snapchat / YouTube) throughout our journey to make fashion accessible to the powerful young adults of today.

Tia Elisabeth Glista
Editor in Chief