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CAMPAIGN TRAIL: PRINCESS NOKIA FOR MADEME FALL 2017

First Lourdes Leon, and now Princess Nokia - Mademe is seriously on fire this year. The New York clothing brand has tapped yet another cool young creative girl for their new campaign, lensed by Mayan Toledano (a noteworthy innovator in her own right), in the form of 25 year old rapper Destiny Frasqueri (Nokia, baby).

The whole series of photos mixes a combination of jarring (and totally rad) influences, from sportswear and blood, to 90s Clueless looks and graveyards. We'll take one of everything, please.

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